HERDX ADDS $5M FOR IOT SYSTEM TO HELP FARMERS TRACK LIVESTOCK

San Antonio — A San Antonio tech startup that sells Internet-connected tags and other tools to monitor the health and whereabouts of herds of animals has raised $5 million in a new round of funding, according to a securities filing. HerdX says that farmers will be able to use the data gathered from the Internet-connected devices to more easily sell the livestock (particularly cows, it seems) to grocery stores or butchers whose customers may be interested in knowing where and how their dinner was raised, according to the company’s website.




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